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Unretouched pictures

  • color
  • White
  • Sky blue
  • Mint green
  • Smokey blue

REVERSO 02

$127.7 on preorder
$194.9regular
  1. Original reversible collar design allows for a quick flip, instantly transforming the shirt’s look.
  2. The second vintage of our iconic and sold out REVERSO 01 with a revised cut.
  3. Select from our curated collection of four distinctive fabrics, each offering a unique weight and texture.
  4. The cut is tailored for a contemporary fit BUT not slim.
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  • S- (01)
  • S+ (02)
  • M- (03)
  • M+ (04)
  • L (05)
  • XL (06)
  • XXL (07)
Risk free, 30 days to return it. Pay in 4x with Paypal.
Estimated delivery June 15th to 30th
10 days before the end of preorders

  • White, 100% cotton, 2-ply, 129g/m² twill fabric woven in Czech Republic by Mileta. Woven interlinings. REACH and OEKOTEX certified from raw material to finished fabric. Sky blue, 100% cotton, 140g/m² oxford fabric woven in Terrassa, Spain, by Sidogras. Woven interlinings. Mint green, 100% cotton, 140g/m² twill fabric woven in Terrassa, Spain, by Sidogras. Woven interlinings. Smokey blue, 55% linen 45% cotton 137g/m² fabric woven in Terrassa, Spain, by Sidogras. Woven interlinings.
  • 4.5cm high reversible collar, full body shaped facings, single-button barrel cuffs, tonal stitching.
  • GOSSUIN shirt classic architecture. V-shaped back (fabric in the bias along the back central seam), scalloped wrist, ergonomic sleeve in 2 pieces, side sleeve buttonhole placket, set-in-sleeves (body is stitched first, sleeves are attached later), GOSSUIN bottom.
  • Real river shell buttons custom made for GOSSUIN by a Chinese partner, OEKOTEX certified. Secured with lock-stitches. Real mother-of-pearl buttons custom made for GOSSUIN by a Chinese partner, OEKOTEX certified. Secured with lock-stitches. Real mother-of-pearl buttons custom made for GOSSUIN by a Chinese partner, OEKOTEX certified. Secured with lock-stitches. Real mother-of-pearl buttons from Germany out of a shell from Vietnam. Secured with lock-stitches.
  • Manufactured with precision and care in Lithuania, E.U.

The GOSSUIN fit

  • Adjusted to fit the body yet retain comfort.
  • Take your normal size or one above for a slightly larger fit.
  • Sleeves are slightly longer than usual so make sure they fall right where the thumb starts.
  • Comes with more ease than REVERSO 01. The fit is more like on ALPHA 02.

A note from Alain

One of the standout features of the REVERSO 02 that I absolutely love is its ability to change collar styles in a heartbeat. I designed the default collar position to be original yet effortlessly adaptable to more classic outfits, even with a tie. But my favorite part? Flipping the collar at the end of the day for a more relaxed look, leaving people intrigued about the transformation.

To give your shirt a good and long life please follow these simple guidelines:
  • Avoid dry cleaning: it can halve a shirt lifetime.
  • Prefer machine wash at 40°C. Go up to 60°C (white only) if absolutely necessary. No bleach please. Wash similar colors together.
  • Prefer natural drying (on a hanger), avoid tumble dry. This will preserve fibres and ensure your garment lasts longer.
  • Medium iron, medium to little steam. Choose cotton program if you have one.

See REVERSO 02 in motion

Let my voice be heard

Time to flip

Introducing REVERSO 02—a true original.

The collar is naturally versatile and hides three collars in one as you flip it or not, close it or not.

Designed for quick transformations, REVERSO 02 adapts effortlessly to any occasion.

Polished or relaxed, it's the ultimate choice for those who crave versatility and style.

An elegant opaque twill

A daring summer oxford

As blue as the sky

A linen cotton blend kind of blue

  • color
  • White
  • Sky blue
  • Mint green
  • Smokey blue

A lasting shirt starts with robust fabrics and materials.

We chose a 100% US PIMA cotton with a weight of 129g/m² which makes it an excellent option all year long and ensures it remains opaque. It is certified OEKOTEX.

The fabric is two-ply, meaning plied spun yarns have been used in both weaving directions.

2-ply is seen as a hallmark of quality and is known to avoid the fabric pilling often occurring on single-ply fabrics. The end result is a crisp and smooth feel, a tighter weave and a slightly more natural stretch and give.

A lasting shirt starts with robust fabrics and materials.

The originality of this specific fabric lies in the daring green color that will lift any summer outfit. It's the brother of the sky blue fabric.

At 140g/m², this fabric remains medium weight and can be worn in most weathers.

The fabric is highly traceable and yarn dyed to guarantee an extra longevity to colours.

The fabric is easy care and will gladly welcome repeated wears without washing. It feels solid and is super comfortable.

A lasting shirt starts with robust fabrics and materials.

Our fabric stands out with its incredible sky blue hue, vibrant yet subtly distinct from the typical pale shades found in many oxford shirts. It's the sibling of our mint green fabric.

At 140g/m², this fabric maintains a medium weight, suitable for wearing in various weather conditions.

Highly traceable and yarn-dyed, our fabric ensures long-lasting color retention.

Easy-care and designed for repeated wear without washing, it offers a solid feel and exceptional comfort.

A durable shirt begins with quality fabrics and materials.

We've carefully selected a blend of linen (55%) and cotton (45%) to create a shirt with a magnificent flamed texture and a deep, smoky blue hue that shines in the sunlight.

At 140g/m², this fabric strikes the perfect balance, offering medium weight that's suitable for most weather conditions.

Our fabric is meticulously crafted with high traceability and yarn-dyed to ensure vibrant, long-lasting colors.

Easy to care for and designed to be worn repeatedly without washing, it feels solid yet incredibly comfortable, providing both durability and a luxurious texture that you'll love.

To flip or not to flip

The reversible collar is one of the most playful GOSSUIN's collar. Wear it open, closed, with a bow, or tie—its transformative nature allows for a myriad of collar styles with just a single flip.

Setting it apart from traditional collars, ours is sewn to the collar stand at the middle, not the top, ensuring a unique aesthetic.

With a default height of 4.5cm, our collar boasts original rectangular geometrical shapes, free from stiffeners and lightly stiff for a soft yet structured feel.

Full body shaped facings

One of our defining features, shaped facings are the secret behind our impeccable collar structure. With their precise design, they ensure that the collar stays tall and firm, maintaining its shape no matter what.

Starting at the bottom and running up to the neckline, these facings add an extra touch of elegance to the shirt. It's the kind of high-end finish that sets our shirts apart from the rest.

A cuff like no other

The cuff of the GOSSUIN shirt bears a unique and distinctive hallmark - a scalloped edge that delicately curves around the thumb, allowing for an effortless placement of the cuff on the wrist.

This is the GOSSUIN signature.

A sleeve designed with movement in mind

Our sleeve design is not your ordinary sleeve. Instead of the traditional placement below the wrist, our sleeve placket gracefully sits on the outside of the sleeve, in alignment with the little finger. A delicate stopstitch reinforces the placket at its most fragile spot No more carving your desk!

Crafted in two parts, our ergonomic sleeves draw inspiration from military wear, allowing for better drape and ease of movement.

Unlike mass-produced shirts, we sew our sleeves separately before attaching them to the body of the shirt, resulting in a seam mismatch at the armpit level. But the benefits are worth it: improved comfort, better arm mobility, and a high-end finish found only in bespoke and luxury garments.

Back in bias

Back fabric panels are cut and set in the bias (45 degrees angle with the weave line) and sewn together symmetrically across the central seam, forming a stunning "V" shape.

This ingenious technique provides an unmatched level of elasticity, comfort, and freedom of movement, making it possible to create 100% natural garments without man made fibers.

This technique is a hallmark of a GOSSUIN creation and has been used for virtually all shirts created so far.

A better bottom

The hemline of the shirt is designed to create a sleek and stylish silhouette. The straight bottom is accented by a subtle curve at the back, while the front is elegantly curved, creating a unique and modern look.

To ensure the durability of this design, we reinforced the hem junction with a stop-stitch. This technique adds strength to the hemline without the need for unsightly hem gussets that you may see on other shirts.

The result is a clean and polished finish that elevates the overall look of the shirt.

Locked-up buttons

We commissioned custom real mother-of-pearl (sand, mineral gray) and river shell (white) buttons that elevate the style of the shirt.

To ensure that the buttons remain secure and easy to fasten, we used lockstitches and a special thermo-fusible thread that wraps around the shank of each button.

The result is a durably secured and easy to fasten button, providing a high-end finish to the shirt. This technique is widespread in bespoke shirt tailoring and luxury items.

The last buttonhole on the central button placket is positioned horizontally to help maintain the bottom of the shirt in place against the hip when the shirt is tucked in.

Traceability

We fight for people to own less but better garments.

To guide you on that path, we promise to clearly tell you what we know and what we don't at every step of garment making process.

  • Cotton fibre

    Fibres and yarn

    Medium
    transparency
    Cotton

    Sky blue, mint green
    100% Oekotex cotton from China, Haian county, Nantong 226600, Jiangsu. Grown and spun there.

    White
    100% US Pima cotton. Spun in Europe.

    Cotton linen

    Smokey blue
    55% linen 45% cotton from China, Haian county, Nantong 226600, Jiangsu. Grown and spun there. Oekotex certified.

    Transport
    Transport to Spain via container ship.

  • Dyeing

    High
    transparency

    Sky blue, mint green, smokey blue
    Dyed in Terrassa, Spain.

    Certified OEKOTEX 100.

    White
    Dyed in Czech Republic.

    Certified OEKOTEX 100.

  • WEAVING

    Medium high
    transparency

    Sky blue, mint green, smokey blue
    Woven in Terrassa, Spain.

    Certified OEKOTEX 100.

    White
    Woven in Czech Republic.

    Certified OEKOTEX 100.

    Transport
    Transport to our manufacturing workshop by truck.

  • Trims

    Medium high
    transparency

    Labels
    Woven in Hangzhou, Zhejiang, China.

    Certified OEKOTEX 100.

    Buttons (sky blue, mint green, smokey blue)
    100% real mother-of-pearl buttons, custom made for GOSSUIN in Jiaxing, Zhejiang, China.

    Certified OEKOTEX 100.

    Buttons (white)
    100% real river shell buttons, custom made for GOSSUIN in Jiaxing, Zhejiang, China.

    Certified OEKOTEX 100.

    Transport
    Transport to our manufacturing via express shipper.

  • Cut and make

    Make & finishing

    High
    transparency

    All colors
    Cut, make and finishing in a state-of-the-art workshop in Ukmerge, Lithuania.

    Certified ISO 140001 and audited by SMETA.

    Transport
    Transport to our warehouse via truck.

Environmental impact

Let's be clear, manufacturing new garments will always impact the environment.

That said, by measuring it, we can identify how to gradually reduce it on every new creation.

This is the impact of producing one REVERSO 02 shirt.

  • 3.6 kg

    of emitted CO2 equivalent

    Or ~37km by car.

  • 54 MJ

    of consumed energy

    Or ~22 hours of heating in a flat.

A true iconic style

The REVERSO shirt is a timeless classic and GOSSUIN's most unique collar. What sets it apart is the unique collar design that adds a touch of sophistication to any outfit, while still being versatile enough to go with anything in your wardrobe.

The shirt is truly playful. It may appear "normal" at first glance, but the collar conceals many others in plain sight. It can easily be transformed into a "mao" collar, a wing collar, or any variation of those.

This is Arthur's go-to shirt for weddings and other more formal occasions, where he wears the collar flipped and pairs it with a bow tie.

Light touches

When something is already near perfect, it's best not to change it too much. That's why we kept the same classic design for the REVERSO 02 with one minor adjustment.

We slightly adjusted the cut, providing more ease at the chest, waist, and hip areas for a comfortable fit that remains tailored and not baggy.

Additionally, we opted for slightly bolder fabrics, featuring a beautiful shade of green and an amazing smokey blue, just in time for summer.

Wear responsibly.



It took many people to bring REVERSO 02 to the world. This section is dedicated to them.

Models

Creative

  • Justin Vaudaux video capture
  • Dimitri Balan photography
  • Alain Gossuin photography - video
  • Arthur Thoby video - web design

Paradise is other people

We warmly thank Joséphine and Diana for their precious help during the shooting.

We thank our suppliers and partners for their transparency towards their materials and processes.